by Francine Ward | Aug 9, 2017 | Uncategorized
Sponge Bob SquarePants. Lawsuit. Almost everyone with young children knows about the animated TV series, Sponge Bob SquarePants. The show is based in the fictional underwater city, Bikini Bottom. And of course, within this city is a restaurant called The Krusty Krab,...
by Francine Ward | May 20, 2017 | Trademarks
Non-USPTO Solicitations Here is yet another way scammers are trying to part you from your hard-earned money. The USPTO recently announced that trademark holders are receiving letters in the mail requesting payment on fees due for the trademarks. The fraudulent...
by Francine Ward | Feb 18, 2017 | Trademarks
Trademark? Branding? While trademark registration is not required for the protection of your valuable logos, designs, words, phrases, and other source identifiers, it is a smart business judgment decision to protect them in that way. Taking that extra step to protect...
by Francine Ward | Feb 18, 2017 | Trademarks
What is Branding? Trademark protection is an essential part of your brand strategy. If you are focused on brand building, then having registered trademarks as part of your portfolio is important. Branding your business online takes thought, dedication, and most of all...
by Francine Ward | Feb 18, 2017 | Trademarks
There are many benefits for a brand owner when they take the time to perform a comprehensive trademark search before filing a trademark application. Further, the benefits of trademark registration in the United States for anyone doing business in the U.S. are...