Trademark Duration

Trademark Duration

How long does a trademark last? A registered trademark, one registered with the United States Patent and Trademark Office (USPTO), lasts forever—so long as certain post-registration formalities are performed. Oftentimes, trademark registrants overlook this simple, yet...
What is a Trademark?

What is a Trademark?

What is a trademark? It is a source identifier. A thing we call a device that tells consumers where a product or a service originates from.  A trademark can be a word, a logo, a design, a phrase, a slogan, a color, a sound, a fragrance, or a combination of...
Trademark Protection.

Trademark Protection.

What does a trademark protect? A protectable trademark protects strong marks. That process starts from the moment you consider a word, phrase, design, or name that you want to use as a trademark. And most definitely the process starts before the application is filed...
How to Survive Inflation

How to Survive Inflation

Surviving High Inflation How to Survive Inflation. With inflation at a forty-year high, the rising cost of living is affecting everyone. While you may feel some distress as you watch the steady decline in your purchasing power, you do not have to sit idly by while it...
31 Days of Estate Planning

31 Days of Estate Planning

Estate Planning Blogs Estate Planning Blogs. Have you ever wished there was one location to find basic information about estate planning? One location where you could get some definitions for concepts e.g., what is a trust? What is a Trustee? What goes into an estate...