by Francine Ward | May 8, 2014 | Advertising law, Advertising Rules, Building a practice, Business, Business Law, Contests, Facebook, Legal Blog, Legal Information, marketing, Marketing law, Marketing Strategies, Marketing tips, Marketing tools, Online Sweepstakes, Sweepstakes
Facebook. Contests. Sweepstakes. What do Facebook, Instagram, Pinterest, and Twitter have in common? They all allow their participants an opportunity to create contests, sweepstakes, and other games of chance using their online venues. One of my very successful... by Francine Ward | Nov 18, 2013 | Blog Law, cyber bully, Cyber law, Cyberbullying, Instagram Online., Intellectual Property Protection, Internet law, Internet marketing, Legal Blog, Marketing law, Marketing Strategies, Marketing Strategy, Marketing tips, Marketing tools, Social media, Social Media in the Workplace, Social media law
Twitter. Social Media Use. Instagram Online. Fast paced, fun, useful, and interesting, however, social media use—when done outside of the bounds of the law—can land you into trouble. A 17-year old teen in Philadelphia discovered this the hard way, as he faces... by Francine Ward | Oct 22, 2013 | Advertising Rules, Affiliate Marketer, Affiliate Programs, Deceptive Advertising, False Advertisement., False Advertising, False and misleading, FTC Rules, Intellectual Property Protection, Internet law, Internet marketing, internet policy, Legal Blog, Marketing law, Marketing Strategies, Marketing Strategy, Marketing tips, Marketing tools
Cooling Off Period. FTC Rules. False and Deceptive Trade Practices. Home Solicitation What happens if you purchase something through home solicitation, in other words, from a door-to-door salesman, but then change your mind? What recourse do you have under the law?... by Francine Ward | Sep 10, 2013 | Advertising Rules, Brand owner, Business, Francine D. Ward, Francine Ward, FTC Rules, FTC Rulings, gift cards, Intellectual Property, Intellectual Property Information, Intellectual Property Protection, Internet law, Internet marketing, internet policy, Legal Blog, marketing, Marketing law, Marketing tips, Marketing tools, Small Business Entrepreneur, small business marketing, The Internet rules.
Gift Cards. Internet Marketing. Small Business Marketing. Are you thinking of putting together a gift card campaign? Have you ever offered a gift card for your products and/or services as a way to promote your business? Did you issue that card before 2010? Did your... by Francine Ward | Jul 30, 2013 | Business, Business entities, Business Law, False Advertisement., False Advertising, False and misleading, FTC Rules, FTC Rulings, Internet law, Legal Blog, marketing, Marketing law
FTC and Timeshare Scams The sale of timeshares in hot vacation spots has long been a big business. If you have ever visited one of these spots, the chances are high that you have been approached by a salesperson selling timeshares. Their methods can often be... by Francine Ward | Dec 5, 2009 | Blog Law, Business Law, Endorsements, FTC Rulings, Internet law, Legal Blog, Marketing law, Testimonials
Here are several scenario examples of what is an endorsement for the purposes of the New FTC Rules on Testimonials and Endorsements. Example 1: A film critic’s review of a movie is excerpted in an advertisement. When so used, the review meets the definition of an...
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