Disclaimer.

FTC. More and more we are seeing disclaimers at the foot of websites, on social media pages, in direct mailers, in 15-second TV ads, in videos, and on products.  The savvy marketer understands the importance of affixing disclaimers to their advertising material.  Yet,...

Disclaimer. Internet law. False and Misleading Advertising.

Disclaimers and False & Misleading Advertisements. More and more we are seeing disclaimers at the foot of websites, on social media pages, in direct mailers, in 15-second TV ads, in videos, and on products.  The savvy marketer understands the importance of...